.analytics-page-hero {
  --an-soft: rgba(var(--theme-color-rgb), 0.08);
  --an-soft-2: rgba(var(--theme-color-rgb), 0.16);
  --an-soft-3: rgba(var(--theme-color-rgb), 0.24);
  --an-surface-alt: linear-gradient(145deg, rgba(var(--theme-color-rgb), 0.08) 0%, var(--white) 100%);
  --an-dark: linear-gradient(145deg, var(--brand-primary-dark, #542866) 0%, var(--theme) 100%);
  --an-shadow: 0 16px 34px rgba(31, 23, 38, 0.08);
}

.analytics-page-hero .page-heading .page-header-left {
  max-width: 60%;
}

.analytics-page-hero .page-heading h1 {
  max-width: 760px;
}

.analytics-page-hero .page-heading .breadcrumb-description {
  max-width: 760px;
  color: rgba(255, 255, 255, 0.92);
}

.analytics-page-hero .breadcrumb-cta-group {
  margin-top: 28px;
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 12px;
}

.analytics-page-hero .breadcrumb-cta-group .breadcrumb-cta {
  margin-top: 0;
  border-radius: 10px;
  min-width: 0;
  padding: 16px 28px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
}

.analytics-page-hero .breadcrumb-cta-group .breadcrumb-cta::before {
  background-color: var(--theme2);
}

.analytics-page-hero .breadcrumb-cta-secondary {
  border-radius: 10px;
  min-width: 0;
  padding: 16px 24px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
}

.analytics-page-hero .breadcrumb-trust-line {
  margin: 16px 0 0;
  color: rgba(255, 255, 255, 0.88);
  font-size: 16px;
  line-height: 1.6;
}

.analytics-page-hero .breadcrumb-image {
  width: 40%;
  min-width: 360px;
  max-width: 430px;
  height: 292px;
  border-radius: 22px;
  border: 1px solid rgba(255, 255, 255, 0.24);
  background: linear-gradient(145deg, rgba(255, 255, 255, 0.3) 0%, rgba(255, 255, 255, 0.1) 100%);
  position: relative;
  overflow: hidden;
  box-shadow: var(--an-shadow);
}

.analytics-page-hero .breadcrumb-image img {
  display: none;
}

.analytics-page-hero .breadcrumb-image::before,
.analytics-page-hero .breadcrumb-image::after {
  content: "";
  position: absolute;
}

.analytics-page-hero .breadcrumb-image::before {
  inset: 46px 26px;
  border-radius: 14px;
  border: 1px solid rgba(var(--theme-color-rgb), 0.2);
  background:
    radial-gradient(circle at 9% 50%, rgba(var(--theme-color-rgb), 0.9) 0 8px, transparent 9px),
    radial-gradient(circle at 32% 50%, rgba(var(--theme-color-rgb), 0.8) 0 7px, transparent 8px),
    radial-gradient(circle at 55% 50%, rgba(var(--theme-color-rgb), 0.66) 0 6px, transparent 7px),
    radial-gradient(circle at 78% 50%, rgba(var(--theme2-rgb), 0.7) 0 5px, transparent 6px),
    radial-gradient(circle at 91% 50%, rgba(var(--theme2-rgb), 0.9) 0 5px, transparent 6px);
}

.analytics-page-hero .breadcrumb-image::after {
  left: 54px;
  right: 54px;
  top: 50%;
  height: 2px;
  background: linear-gradient(90deg, rgba(var(--theme-color-rgb), 0.45) 0%, rgba(var(--theme2-rgb), 0.5) 100%);
}

.analytics-section {
  padding: 92px 0;
}

.analytics-section--diagram,
.analytics-section--who,
.analytics-section--faq {
  background: linear-gradient(180deg, rgba(var(--theme-color-rgb), 0.05) 0%, var(--white) 100%);
}

.analytics-section--mid-cta,
.analytics-section--pricing,
.analytics-section--question,
.analytics-section--final-cta {
  padding-top: 84px;
  padding-bottom: 84px;
}

.analytics-eyebrow {
  display: inline-flex;
  align-items: center;
  border-radius: 999px;
  border: 1px solid rgba(var(--theme-color-rgb), 0.22);
  background: rgba(var(--theme-color-rgb), 0.08);
  color: var(--theme);
  font-size: 13px;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  line-height: 1;
  padding: 8px 14px;
  margin-bottom: 16px;
}

.analytics-eyebrow--light {
  color: var(--white);
  border-color: rgba(255, 255, 255, 0.34);
  background: rgba(255, 255, 255, 0.2);
}

.analytics-heading {
  max-width: 860px;
  margin: 0 auto 40px;
}

.analytics-heading--left {
  margin-left: 0;
  margin-right: 0;
}

.analytics-heading--narrow {
  max-width: 760px;
}

.analytics-heading h2 {
  margin-bottom: 10px;
}

.analytics-heading p {
  margin: 0;
  color: var(--text);
  line-height: 1.7;
}

.analytics-narrow {
  max-width: 700px;
  margin: 0 auto;
}

.analytics-narrow p {
  margin: 0;
  color: var(--text);
  font-size: 18px;
  line-height: 1.72;
}

.analytics-narrow p + p {
  margin-top: 12px;
}

.analytics-bullets {
  list-style: none;
  margin: 14px 0 0;
  padding: 0;
  display: grid;
  gap: 10px;
}

.analytics-bullets--centered {
  max-width: 560px;
  margin-left: auto;
  margin-right: auto;
  text-align: left;
}

.analytics-bullets li {
  display: flex;
  align-items: flex-start;
  gap: 10px;
  color: var(--text);
  line-height: 1.65;
}

.analytics-bullets li i {
  width: 20px;
  height: 20px;
  margin-top: 4px;
  border-radius: 999px;
  background: rgba(var(--theme-color-rgb), 0.14);
  color: var(--theme);
  font-size: 10px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  flex-shrink: 0;
}

.analytics-education-simple {
  max-width: 760px;
  margin: 0 auto;
}

.analytics-education-simple .analytics-heading {
  margin-bottom: 20px;
}

.analytics-education-note {
  margin: 18px auto 0;
  max-width: 680px;
  color: var(--header);
  line-height: 1.6;
}

.analytics-divider {
  width: min(700px, 100%);
  height: 1px;
  margin: 48px auto 0;
  background: linear-gradient(
    90deg,
    rgba(var(--theme-color-rgb), 0) 0%,
    rgba(var(--theme-color-rgb), 0.3) 50%,
    rgba(var(--theme-color-rgb), 0) 100%
  );
}

/* ─────────────────────────────────────────────────────────────────────────────
   EDUCATION SECTION (Why Tracking Matters)
   ───────────────────────────────────────────────────────────────────────────── */
.analytics-benefits-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 24px;
  margin-top: 40px;
}

.analytics-benefit-card {
  display: flex;
  align-items: flex-start;
  gap: 20px;
  padding: 32px;
  border-radius: 16px;
  background: linear-gradient(145deg, rgba(var(--theme-color-rgb), 0.03) 0%, var(--white) 100%);
  border: 1px solid rgba(var(--theme-color-rgb), 0.08);
  box-shadow: 0 10px 30px rgba(31, 23, 38, 0.04);
  transition: transform 0.3s ease, box-shadow 0.3s ease, border-color 0.3s ease;
}

.analytics-benefit-card:hover {
  transform: translateY(-4px);
  box-shadow: 0 16px 40px rgba(31, 23, 38, 0.08);
  border-color: rgba(var(--theme-color-rgb), 0.16);
}

.analytics-benefit-icon {
  width: 54px;
  height: 54px;
  min-width: 54px;
  border-radius: 14px;
  background: rgba(var(--theme-color-rgb), 0.08);
  display: flex;
  align-items: center;
  justify-content: center;
  border: 1px solid rgba(var(--theme-color-rgb), 0.12);
}

.analytics-benefit-icon i {
  color: var(--theme);
  font-size: 22px;
}

.analytics-benefit-content h3 {
  margin: 0 0 10px;
  font-size: 21px;
  font-weight: 700;
  color: var(--header);
  line-height: 1.3;
}

.analytics-benefit-content p {
  margin: 0;
  color: var(--text);
  font-size: 15px;
  line-height: 1.6;
}

/* ─────────────────────────────────────────────────────────────────────────────
   TRACKING SCOPE SECTION
   ───────────────────────────────────────────────────────────────────────────── */
.analytics-track-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 32px;
}

.analytics-track-card {
  border-radius: 20px;
  background: var(--white);
  border: 1px solid rgba(var(--theme-color-rgb), 0.1);
  box-shadow: 0 12px 34px rgba(31, 23, 38, 0.04);
  overflow: hidden;
  transition: transform 0.3s ease, box-shadow 0.3s ease;
}

.analytics-track-card:hover {
  transform: translateY(-4px);
  box-shadow: 0 18px 44px rgba(31, 23, 38, 0.08);
}

.analytics-track-header {
  padding: 34px 34px 24px;
  background: linear-gradient(145deg, rgba(var(--theme-color-rgb), 0.04) 0%, rgba(var(--theme-color-rgb), 0) 100%);
  border-bottom: 1px solid rgba(var(--theme-color-rgb), 0.06);
}

.analytics-track-title-row {
  display: flex;
  align-items: center;
  gap: 14px;
  margin-bottom: 12px;
}

.analytics-track-icon {
  width: 50px;
  height: 50px;
  border-radius: 12px;
  background: var(--theme);
  color: var(--white);
  display: flex;
  align-items: center;
  justify-content: center;
  font-size: 20px;
  flex-shrink: 0;
  box-shadow: 0 8px 20px rgba(var(--theme-color-rgb), 0.2);
}

.analytics-track-header h3 {
  margin: 0;
  font-size: 24px;
  font-weight: 700;
  color: var(--header);
}

.analytics-track-header p {
  margin: 0;
  color: var(--text);
  font-size: 15px;
  line-height: 1.6;
}

.analytics-track-list {
  list-style: none;
  margin: 0;
  padding: 24px 34px 34px;
  display: grid;
  gap: 14px;
}

.analytics-track-list li {
  display: flex;
  align-items: flex-start;
  gap: 12px;
  color: var(--text);
  font-size: 16px;
  line-height: 1.5;
}

.analytics-track-list li i {
  color: var(--theme);
  margin-top: 4px;
  font-size: 14px;
}

.analytics-flow {
  border-radius: 18px;
  border: 1px solid var(--an-soft-2);
  background: var(--an-surface-alt);
  box-shadow: var(--an-shadow);
  padding: 22px;
  display: grid;
  gap: 10px;
}

.analytics-flow__step {
  border-radius: 10px;
  border: 1px solid var(--an-soft-2);
  background: var(--white);
  min-height: 52px;
  padding: 10px 12px;
  display: flex;
  align-items: center;
  gap: 10px;
  color: var(--header);
}

.analytics-flow__step i {
  color: var(--theme);
}

.analytics-flow__step--accent {
  border-color: rgba(var(--theme2-rgb), 0.38);
  background: rgba(var(--theme2-rgb), 0.12);
}

.analytics-flow__arrow {
  width: 2px;
  height: 12px;
  margin: 0 auto;
  background: rgba(var(--theme-color-rgb), 0.25);
}

.analytics-process-list {
  list-style: none;
  margin: 0 auto;
  padding: 0;
  max-width: 840px;
  display: grid;
  gap: 40px;
}

.analytics-process-item {
  position: relative;
  display: grid;
  grid-template-columns: auto minmax(0, 1fr);
  gap: 14px;
  align-items: flex-start;
}

.analytics-process-item:not(:last-child)::after {
  content: "";
  position: absolute;
  left: 17px;
  top: 42px;
  bottom: -40px;
  width: 2px;
  background: rgba(var(--theme-color-rgb), 0.18);
}

.analytics-process-item__number {
  width: 36px;
  height: 36px;
  border-radius: 999px;
  border: 1px solid var(--an-soft-3);
  background: var(--an-soft);
  color: var(--theme);
  display: inline-flex;
  align-items: center;
  justify-content: center;
  font-size: 14px;
  font-weight: 700;
  line-height: 1;
  margin-top: 2px;
  flex-shrink: 0;
}

.analytics-process-item__content h3 {
  margin: 0 0 6px;
  font-size: 24px;
  line-height: 1.3;
}

.analytics-process-item__content p {
  margin: 0;
  color: var(--text);
  line-height: 1.7;
}

.analytics-mid-cta {
  border-radius: 18px;
  border: 1px solid var(--an-soft-2);
  background: var(--an-surface-alt);
  box-shadow: var(--an-shadow);
  padding: 30px 24px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
}

.analytics-mid-cta h2 {
  margin: 0;
}

.analytics-mid-cta__actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
}

.analytics-mid-cta__actions .theme-btn {
  min-height: 48px;
  min-width: 0;
  border-radius: 10px;
  padding: 14px 22px;
}

.analytics-icon-row {
  list-style: none;
  margin: 0;
  padding: 0;
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 20px;
}

.analytics-icon-row li {
  text-align: left;
}

.analytics-icon-row__icon {
  width: 40px;
  height: 40px;
  border-radius: 10px;
  background: var(--an-soft);
  color: var(--theme);
  display: inline-flex;
  align-items: center;
  justify-content: center;
  margin-bottom: 10px;
}

.analytics-icon-row h3 {
  margin: 0 0 6px;
  font-size: 21px;
  line-height: 1.35;
}

.analytics-icon-row p {
  margin: 0;
  color: var(--text);
  line-height: 1.62;
}

.analytics-pricing-copy strong {
  color: var(--header);
}

.analytics-pricing-grid {
  margin-top: 24px;
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 14px;
}

.analytics-pricing-option {
  border-radius: 16px;
  border: 1px solid var(--an-soft-2);
  background: var(--white);
  padding: 20px;
}

.analytics-pricing-option h3 {
  margin: 0 0 10px;
  font-size: 24px;
}

.analytics-pricing-option ul {
  list-style: none;
  margin: 0;
  padding: 0;
  display: grid;
  gap: 8px;
}

.analytics-pricing-option li {
  color: var(--text);
  line-height: 1.62;
  padding-left: 14px;
  position: relative;
}

.analytics-pricing-option li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 11px;
  width: 6px;
  height: 6px;
  border-radius: 999px;
  background: var(--theme);
}

.analytics-pricing-actions {
  margin-top: 22px;
  display: flex;
  flex-wrap: wrap;
  justify-content: center;
  gap: 12px;
}

.analytics-pricing-actions .theme-btn {
  min-height: 48px;
  min-width: 0;
  border-radius: 10px;
  padding: 15px 24px;
}

.analytics-question-wrap {
  max-width: 800px;
  margin: 0 auto;
}

.analytics-question-panel {
  border-radius: 22px;
  background: var(--an-dark);
  padding: 46px 34px;
  position: relative;
  overflow: hidden;
}

.analytics-question-panel::before {
  content: "";
  position: absolute;
  right: -100px;
  top: -110px;
  width: 260px;
  height: 260px;
  border-radius: 50%;
  background: rgba(255, 255, 255, 0.1);
}

.analytics-question-panel__header {
  position: relative;
  z-index: 1;
  margin-bottom: 20px;
}

.analytics-question-panel__header h2 {
  color: var(--white);
  margin: 0;
}

.analytics-question-form {
  position: relative;
  z-index: 1;
  display: grid;
  grid-template-columns: minmax(0, 1.5fr) minmax(0, 1fr) auto;
  align-items: end;
  gap: 12px;
}

.analytics-question-form__field {
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.analytics-question-form__field label {
  color: rgba(255, 255, 255, 0.92);
  font-size: 14px;
  font-weight: 500;
}

.analytics-question-form__field input,
.analytics-question-form__field select {
  width: 100%;
  min-height: 52px;
  border-radius: 10px;
  border: 1px solid rgba(255, 255, 255, 0.24);
  background: rgba(255, 255, 255, 0.95);
  color: var(--header);
  font-size: 15px;
  line-height: 1.2;
  padding: 12px 14px;
}

.analytics-question-form__field input::placeholder {
  color: var(--text);
}

.analytics-question-form__field select {
  appearance: none;
  background-image:
    linear-gradient(45deg, transparent 50%, var(--text) 50%),
    linear-gradient(135deg, var(--text) 50%, transparent 50%);
  background-position:
    calc(100% - 20px) 50%,
    calc(100% - 15px) 50%;
  background-size: 6px 6px, 6px 6px;
  background-repeat: no-repeat;
  padding-right: 34px;
}

.analytics-question-form__button {
  min-width: 0;
  border-radius: 10px;
  min-height: 52px;
  padding: 0 22px;
}

.analytics-question-panel__help {
  margin: 12px 0 0;
  color: rgba(255, 255, 255, 0.82);
  font-size: 14px;
  line-height: 1.5;
}

.analytics-faq-list {
  max-width: 800px;
  margin: 0 auto;
  display: grid;
  gap: 12px;
}

.analytics-faq-item {
  border-radius: 14px;
  border: 1px solid rgba(var(--theme-color-rgb), 0.2);
  background: var(--white);
  box-shadow: 0 12px 24px rgba(31, 23, 38, 0.05);
  overflow: hidden;
}

.analytics-faq-item summary {
  cursor: pointer;
  list-style: none;
  margin: 0;
  padding: 17px 20px;
  font-size: 18px;
  font-weight: 600;
  color: var(--header);
  position: relative;
}

.analytics-faq-item summary::-webkit-details-marker {
  display: none;
}

.analytics-faq-item summary::after {
  content: "+";
  position: absolute;
  right: 20px;
  top: 50%;
  transform: translateY(-50%);
  font-size: 22px;
  color: var(--theme);
  line-height: 1;
}

.analytics-faq-item[open] summary::after {
  content: "-";
}

.analytics-faq-item p {
  margin: 0;
  padding: 0 20px 18px;
  color: var(--text);
  line-height: 1.72;
}

.analytics-final-cta {
  padding: 44px 24px;
  border-radius: 18px;
  border: 1px solid var(--an-soft-2);
  background: linear-gradient(180deg, rgba(var(--theme-color-rgb), 0.08) 0%, var(--white) 100%);
}

.analytics-final-cta h2 {
  margin-bottom: 16px;
}

.analytics-final-cta__actions {
  display: flex;
  flex-wrap: wrap;
  justify-content: center;
  gap: 12px;
}

.analytics-final-cta__actions .theme-btn {
  min-height: 48px;
  min-width: 0;
  border-radius: 10px;
  padding: 15px 24px;
}

.analytics-question-form__field input:focus,
.analytics-question-form__field select:focus,
.analytics-faq-item summary:focus-visible {
  outline: 2px solid var(--theme2);
  outline-offset: 2px;
}

@media (max-width: 1199px) {
  .analytics-section {
    padding: 84px 0;
  }

  .analytics-page-hero .breadcrumb-image {
    min-width: 330px;
    height: 264px;
  }

  .analytics-icon-row {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .analytics-process-item__content h3,
  .analytics-pricing-option h3 {
    font-size: 22px;
  }

  .analytics-benefits-grid {
    grid-template-columns: 1fr;
    gap: 20px;
  }

}

@media (max-width: 991px) {
  .analytics-page-hero .page-heading .page-header-left {
    max-width: 100%;
  }

  .analytics-page-hero .breadcrumb-image {
    display: none;
  }

  .analytics-section {
    padding: 72px 0;
  }

  .analytics-section--mid-cta,
  .analytics-section--pricing,
  .analytics-section--question,
  .analytics-section--final-cta {
    padding-top: 72px;
    padding-bottom: 72px;
  }

  .analytics-pricing-grid,
  .analytics-question-form {
    grid-template-columns: 1fr;
  }

  .analytics-track-grid {
    grid-template-columns: 1fr;
    gap: 24px;
  }

  .analytics-mid-cta {
    flex-direction: column;
    align-items: flex-start;
  }

  .analytics-process-list {
    gap: 32px;
  }

  .analytics-process-item:not(:last-child)::after {
    bottom: -32px;
  }

  .analytics-question-panel {
    padding: 30px 22px;
  }

  .analytics-benefit-card {
    padding: 24px;
    flex-direction: column;
    gap: 16px;
  }

  .analytics-track-header {
    padding: 24px 24px 20px;
  }
  .analytics-track-list {
    padding: 20px 24px 28px;
  }

}

@media (max-width: 767px) {
  .analytics-section {
    padding: 62px 0;
  }

  .analytics-section--mid-cta,
  .analytics-section--pricing,
  .analytics-section--question,
  .analytics-section--final-cta {
    padding-top: 62px;
    padding-bottom: 62px;
  }

  .analytics-narrow p,
  .analytics-heading p,
  .analytics-pricing-copy {
    font-size: 16px;
  }

  .analytics-faq-item summary,
  .analytics-icon-row h3 {
    font-size: 17px;
  }

  .analytics-mid-cta__actions,
  .analytics-pricing-actions,
  .analytics-final-cta__actions {
    width: 100%;
  }

  .analytics-mid-cta__actions .theme-btn,
  .analytics-pricing-actions .theme-btn,
  .analytics-question-form__button,
  .analytics-final-cta__actions .theme-btn {
    width: 100%;
    justify-content: center;
  }

  .analytics-education-note {
    font-size: 15px;
  }
}